Driven by artistic, modern and luxurious design and style, couture-like quality and a high level of customer service, Vera Wang Bride Sydney’s collections are positioned at the highest end of the luxury bridal market and hold impeccable customer appeal. Since the opening of her flagship boutique in New York City’s Carlyle Hotel in 1990, Vera Wang has continued to manufacture and showcase collections known for sophisticated drama, feminine detailing and a modern approach to bridal design and as a result has dressed some of the world’s most famous brides, including Victoria Beckham, Ivanka Trump, Kim Kardashian and Chelsea Clinton.
Vera Wang Group designs, markets and distributes collections of women's ready-to-wear, cocktail attire and bridal. Vera Wang Licensing LLC, the licensing division of the company, has selectively granted licenses for the manufacture and distribution of fragrance and beauty-related products (Coty Prestige, Inc.), eyewear (The Kenmark Group), china, crystal, silver and gifts (WWRD), fine papers (William Arthur), bedding (Revman International) and flowers (FTD). In addition, Vera Wang on Weddings was published by HarperCollins Publishers in 2001. In 2007, the company partnered with Kohl's to introduce Simply Vera Vera Wang, a lifestyle collection. In Spring 2011, Vera Wang launched her highly anticipated inaugural collection for David's Bridal, WHITE by Vera Wang, which brings the acclaimed Vera Wang aesthetic to a new set of brides. In Fall 2011, Vera Wang partnered with Zale Corporation to introduce Vera Wang LOVE, an exclusive collection of diamond engagement rings, wedding bands and solitaire jewelry. Vera Wang introduced an exclusive collection of rental tuxedos for Men's Wearhouse in the first quarter of 2012.